Privacy Policy (British Columbia)
Jacob Hokanson
Effective date: March 4, 2026
This website is operated by Jacob Hokanson, doing business as Hokanson Coaching & Consulting (“we,” “us,” “our”). We are based in British Columbia, Canada, and we handle personal information in accordance with British Columbia’s Personal Information Protection Act (“PIPA”).
Privacy Officer (PIPA contact)
Name/Title: Jacob Hokanson, Owner
Email: jacob @ hokanson . ca
1) What this policy covers
This policy applies to personal information we handle when you:
visit our website or interact with our online content,
contact us, book, pay for, or receive coaching services, or other related services or sales,
subscribe to emails/newsletters,
interact with us through third-party platforms we use to operate our services.
2) What personal information we collect
A. Information you provide
We collect personal information you provide directly, such as:
Contact details: name, email, phone number, and other details you choose to provide.
Scheduling details: appointment dates/times and related communications.
Billing and transaction details: invoice details and payment status (payment processing is typically handled by third-party processors; we generally do not store full card numbers).
Coaching-related information: information you choose to share in intake forms, messages, or sessions (for example, goals, challenges, priorities, and context related to your life/work).
B. Information collected automatically (website)
When you use our website, we may collect:
Device and usage data: IP address, browser type, pages visited, and referring/exit pages.
Cookies and similar technologies: described below.
We do not intentionally collect personal information from children.
3) Why we collect and how we use personal information
Under PIPA, organizations collect, use, and disclose personal information for purposes that a reasonable person would consider appropriate in the circumstances.
We use personal information to:
provide coaching services and manage the client relationship,
schedule sessions and communicate with you,
process payments and keep financial records,
improve our services, website, and operations,
send newsletters or marketing communications (you can opt out at any time),
protect security and prevent fraud,
comply with legal and regulatory obligations.
4) Consent
We obtain consent for collecting, using, or disclosing personal information, except where PIPA permits otherwise. Consent may be express or implied depending on the context and sensitivity of the information.
You can withdraw consent (subject to legal/contractual limits) by contacting the Privacy Officer. Withdrawing consent may limit our ability to provide services.
5) How we disclose personal information
We do not sell personal information.
We may disclose personal information to:
Service providers that help us operate (for example, scheduling, email, payment processing, forms, video calls, website hosting, and analytics). They are required to use personal information only to provide services to us and to protect it appropriately.
Legal, regulatory, and safety recipients where required or permitted by law (for example, to comply with a subpoena or to protect rights, safety, and security).
Business transactions if our business is involved in a merger, acquisition, financing, or sale (we take reasonable steps to protect personal information in such events).
6) Coaching confidentiality and boundaries
We treat coaching information as confidential and use it to provide coaching services. We may disclose information when required or permitted by law.
Coaching is not health care, psychotherapy, or legal advice. If you require clinical or emergency support, contact an appropriate professional or emergency services.
7) Session recording and AI-assisted notes
With your consent, we record coaching sessions and use an AI-assisted transcription tool to generate a written summary of each session. We do this so we have an accurate, high-level record of what was discussed, which helps us track your progress, maintain continuity between sessions, and prepare for future sessions.
Confidentiality: recordings and summaries are treated as confidential coaching information and used only to support your coaching, consistent with this policy and our confidentiality obligations.
Limited use: the AI tool processes the recording solely to produce the summary. Your session content is not used to train AI models.
Storage and retention: recordings and summaries are stored securely and kept only as long as they remain useful for the coaching work, then securely deleted. Depending on the tool used, this data may be processed or stored outside British Columbia, including outside Canada (see the "Cross-border or out-of-province processing" section below).
Your choice: recording and AI summarization are optional. You may decline at any time, and you may ask us to delete a recording or summary. Declining will not affect the quality of your coaching.
8) Cookies and analytics
We may use cookies and similar technologies to:
enable core website functionality,
remember preferences,
understand website usage and improve performance.
You can control cookies through your browser settings. If we use third-party analytics or embedded tools, they may collect information under their own privacy policies.
Our own website analytics are privacy-friendly and first-party: we track high-level usage such as which pages are viewed and which links are clicked, but this information is anonymous and aggregate. We do not use cookies for it, we do not store your IP address, and it cannot be used to identify you. We use it only to understand and improve the website.
With your consent, we also use Microsoft Clarity, which uses cookies to provide heatmaps and session replay (a visual playback of how pages are used, with text and form entries masked). Clarity loads only after you accept it on our cookie banner — you can decline, and it will not run. Microsoft processes this information under its own privacy terms.
With your consent, we also use Google Analytics (Google) to understand our audience and traffic — including approximate location and, where you are signed in to Google and allow it, aggregated, estimated age/gender ranges. Google Analytics uses cookies and processes this information under Google's privacy terms. It loads only after you accept our cookie banner, and you can decline.
9) Storage, safeguards, and security
We use reasonable administrative, technical, and physical safeguards to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification.
No method of transmission or storage is completely secure.
10) Retention
We keep personal information only as long as necessary for the purposes described above, including to provide services, maintain business and financial records, comply with legal obligations, and resolve complaints or disputes.
When no longer needed, we securely destroy, delete, or anonymize it.
11) Access and correction requests (your rights)
You can request access to your personal information and request corrections.
Under PIPA, access/correction requests must be made in writing and include enough detail for us to identify you and the information requested.
Submit requests to our Privacy Officer using the contact details above.
12) Questions and complaints
If you have a question or complaint, contact our Privacy Officer first. If you are not satisfied with our response, you may contact the Office of the Information and Privacy Commissioner for British Columbia (OIPC).
13) Cross-border or out-of-province processing
Some service providers may store or process personal information outside British Columbia (including outside Canada). In those cases, personal information may be subject to the laws of those jurisdictions. We take reasonable steps to ensure appropriate protections are in place.
14) Changes to this policy
We may update this policy from time to time. The updated version is effective when posted, with the “Effective date” revised.